How To Make A Music Video With Windows Movie Maker The King’s Speech And Your Brand

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The King’s Speech And Your Brand

Jane Deuber and I are currently discussing a video. Jane is a best-selling author and business coach. Jane suggests that branding is more personal today because of the video, and it is very important to make sure that your video post reflects your brand correctly. I agreed. Having a good video on your homepage to say hello can make a great first impression (it also helps your Google rankings).

If you are like me, you may shed tears when you think you are on camera. I have had a whole new compliment for the actor since I saw myself in the video a few times. It’s something I really need to pay attention to because it is a great way to communicate. With “Flip Video Cameras” we can now do it all at home and easily upload it to YouTube.

Coach / broadcaster Cathy Sobocan advises being yourself on video – many of us (including myself) try too hard, thinking we have to say something different or with more fun. Cathy emphasizes the idea of ​​relaxing, breathing and letting your voice out of your stomach. When I took her Voice 101 class, we spent half of the session doing yoga-like gestures and rolling on the floor to relax and breathe. I recently watched “The Kings Speech” (perfect). When it came to Geoffrey Rush, who coached Colin Firth to help him deal with his stalemate, he let him roll on the floor and do what Cathy did with us. I laugh – these are very old techniques and they work. Just need practice.

Today a customer sent me a video of me to get my feedback. My first thought was “This does not suit her brand.” The colors were wrong and the whole feeling I was looking at it did not give me the message that I knew my customers were trying to communicate. Remember everything you do creates the experience of your brand. What you wear, how you talk, and how you answer the phone are all touching points that give clues to potential expectations of how you perform and the type of work you do.

In terms of what to wear on camera; Some colors work well and others do not. Some clothes work well and some do not. VideoBio (http://www.videobio.com) does a great job of setting up your video production system. They check your script and wardrobe with you first, and you show up at their studio for a 30-minute recording, which they then edit and send you links and codes.

Video Instruction Summary:

Align it with your brand, creating an experience for your future.

Wear the right colors (they look good on camera but also match your business colors).

Speak in a relaxed tone (do some vocal training if you feel you need it).

Be clear with your message becoming real. As you do this more and more in all areas of your business, you will naturally become a winner.

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